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Marketing & Social

Instagram Agent

AI-Powered Instagram Content Automation

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The Instagram Agent is an automated content generation and publishing system available for custom implementation on customer x86-based platforms. It combines Grok AI for caption writing, Pillow-based graphics rendering for branded visuals, and the Instagram Graph API for publishing. A human-in-the-loop approval workflow ensures all content meets brand standards before posting. This is not a self-service product—it is deployed as a custom implementation tailored to each customer's brand identity, content strategy, and Instagram business account.

Instagram Agent visualization
Under the Hood

How It Works

The system operates on a scheduled content calendar using APScheduler with configurable generation and posting times. Five content generators rotate through product features, industry tips, engagement questions, education posts, and site update announcements. Each generator produces a caption via the Grok AI language model with a brand-voice system prompt, and a 1080x1080 branded image via Pillow templates with customizable colors, fonts, and layouts. A site monitor checks the customer's website on a configurable interval for changes, triggering priority content when updates are detected. The hashtag engine rotates across 7 categories to maximize reach without repetition. Generated drafts enter a review queue where admins can edit, approve, or reject before automated posting via the Instagram Graph API. Email notifications alert editors when new drafts are ready for review.
Capabilities

Key Features

  • Grok AI caption generation with customizable brand voice
  • Pillow-based 1080x1080 branded image templates
  • Draft-approve editorial workflow with email notifications
  • Automated content calendar with configurable scheduling
  • Site change detection and priority announcement generation
  • Smart hashtag rotation across 7 categories
  • Instagram Graph API publishing with token management
  • Deployable on customer x86-based infrastructure
Technology

Tech Stack

Grok AI Pillow APScheduler Instagram Graph API BeautifulSoup MySQL/SQLAlchemy SMTP Notifications

Quick Facts

Batch Excel processing supported
Export results to spreadsheet
Role-based access control
Usage analytics tracking

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